Stockland Martel

SMART

Steered the entire lifecycle of a high-volume book project, from initial design concept to final press delivery. During the design phase, I collaborated closely with the designer on crafting three distinct cover concepts. I then fostered a seamless creative partnership between designer, talent, and myself, ensuring each spread both captured the essence of the artist's work and seamlessly integrated into the agency's aesthetic vision.

Throughout post-production, I meticulously orchestrated communication and approvals between talent, vendors, and internal teams, ensuring timely delivery within tight deadlines. I personally oversaw the printing process on-site, meticulously safeguarding the integrity of each artist's vision.

Beyond the book itself, I spearheaded the development of a comprehensive marketing campaign, including impactful collateral, web updates, and a well-planned launch party, guaranteeing maximum impact for the new publication

Shiseido

NARS

Swarovski Lighting